One of the most awaited films of 2020 is Laxmmi Bomb and now we are hearing that this film will officially release on an ott platform. As per the trade report, Laxmmi Bomb has been reportedly sold to Hotstar for 125 Crores rupees, which is one of the biggest OTT deals.
A trade source told to Pinkvilla, “It’s true that the film will now be premiering on Hot Star. Although there was a bit of disagreement initially, everyone is on the same page now. The movie will indeed be releasing online.”
The source further adds, “Usually digital
rights of a big film get sold at record prices of Rs 60-70 crore max. But since this film won’t have a theatrical release and will be straightaway sold to digital, they have fetched a huge price. Laxmmi
Bomb has been sold for a staggering Rs 125 crore. But while the number is huge considering digital rates, what one must not forget is that it had the potential of earning over 200 crore at the box office, despite a clash with Salman Khan’s Radhe. So the total revenue that the team will make out of it, is much less.”
In short, Laxmmi Bomb has been planned to release online but no official release date has been planned. The film will reportedly release by the end of June to the start of July, 2020. Altogether, Laxmmi Bomb is a fair deal for the producers despite we know that this film deserves 200 crores at least in theaters.
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