Even before its release, Salman Khan’s Race 3 is ruling the Bollywood. As it reported that, Race 3 satellite rights were being sold with a staggering price of 130 crores.
Well, the makers were keen to sell the satellite rights of this film in 150 crores but they ultimately finalised 130 crores. Well, the surprising factor is, it is the highest ever satellite price given for any Bollywood movie in India.
The earlier highest satellite records were held by Dangal for nearly 18 months, which was 75 crores. Even, Salman’s Tiger Zinda Hai satellite rights were sold for 70 crores and it missed to beat Dangal record.
Well, not only Race 3 has beaten Dangal record but it has set a new record by a huge margin. This means that, Race 3 makers have already recovered their profits from the movie through satellite, digital rights and music rights. Even if, Race 3 cross 100 crores, the makers will be in a profitable side. Now, let’s see how the distributors and exhibitors earn their profit. As Salman Khan has also turned distributor for this film and will sell the movie on commission basis.
Altogether, Race 3 movie will be a box office hit and this is just the beginning for an extraordinary race.
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